“Taste the best of Irish Grassfed Beef” Fair is being held at Isetan Shinjuku from September to October.
About 99% of Irish grass-fed beef is raised by family farms in Ireland, a country where 85% of the land is grassland. Irish grass-fed beef has a tender, delicate flavor and has been recognized by top chefs. Restaurants on each floor offer special Irish grass-fed beef menus, while meat and bento boxes are also available for purchase on B1 of Isetan Shinjuku.
Come and enjoy this opportunity to taste it for yourself!
The Minister for Agriculture, Food and the Marine and the CEO of the Irish Food Board, Bord Bia, held a press conference at the Hotel Okura on September 1.
We, Candlewick, provided management support for the event with the aim of informing the media about our three-year business strategy aimed at strengthening trade relations with Japan. The event also led to an airing on TV Tokyo’s World Business Satellite, and provided an opportunity to inform consumers about the appeal of Irish food products.
